Editorial, Illustration, Print
endeva / 2015
Concept, Illustration, Infographics, Layout
This product was planned as guide to show tourism companies how to discover their inclusive business potential. The printed version consists of a 44-page saddle-stitched brochure and eight 4-paged leaflets, all stowed in a folder. The brochure is the actual guide and explains the overall concept while the leaflets explore case studies related to the ideas explained in the guide. Several illustrated infographics where developed along with some icons. The layout heavily uses elements as hand drawn arrows and lines.
The task was to make a quite abstract conceptual framework as appealing as possible by using icons, infographics and illustrations. Photos with illustrated elements serve as connective elements.